PRIAM news

Readers Union complete the hat trick with their third PRIAM e-commerce web site.

Readers Union recently completed the hat trick with the completion of their third PRIAM ecommerce website. Following on from the success of www.rucraft.co.uk the market leader in specialist books has launched www.RUBooks.co.uk and www.thehobbywarehouse.co.uk.

The creation of three websites combining extensive functionality with attractive design is testament to both the power of the PRIAM e-commerce solution and the vision of the team at Readers Union.

Not willing to rest on their laurels the RU team have started to introduce the blogging and review functionality to the sites and will continue to innovate with planned developments.

James Woollam, Director of eMedia & Marketing at Readers Union said 'We are delighted to have been able to move from one to three sites so quickly. While they run the same solution they all have their own distinctive look, exactly as we wanted.'

Chris Lowe, Web Design Manager at PRIAM Software said 'It is good to see the power of the PRIAM e-commerce solution used so fully. Three uniquely designed websites running from the same back end system, completely integrated and live so quickly. Working with forward thinking people like those at Readers Union is a pleasure.'